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local businesses served


new businesses joining every month


resellers and partners

What can we do for you?

Super easy to use, white-label, digital tools for your local business customers, that empowers them to win online.

Whether it’s updating your online location information on all platforms in one go, taking control over your online reputation, generating new reviews, or optimizing your website for SEO, SO Connect provides the perfect digital tools for your local business customers, which will bring them instant results, traffic, calls, website visitors, new reviews, and customers.

Who it’s for

SO Connect provides a fully white-label dashboard or iframe integration of its product to many different types of partners who sell products and services to small and medium businesses, such as:

  • Telecom suppliers
  • SEO & Digital Agencies
  • POS Providers
  • Marketing / Advertising Agencies
  • Associations

Trusted by hundreds of Channel Partners

SO Connect about us
SO Connect about us

Etisalat manages a huge portfolio of SMBs and offers tailored mobile and internet plans, digital solutions and business apps, and as part of the digital marketing service roadmap, we saw a clear need for a quick plug and play solution that would help SMBs build a strong online presence and bring them real value in terms of exposure to new customers and generating new business.

D. Gad, Managing Director SMB Solutions - Etisalat

With our expansion into new technologies, we were looking for new and innovative solutions to complement our existing product range. The SO Connect portfolio is not only innovative, it is unique and greatly enhances our solution set allowing us to provide total customer solutions. SO Connect gives us another product to sell with our existing voice and data solutions, additionally, the unique solutions allow our channel salespeople to have a very different story that differentiates them from the competitors in front of customers.

M. Samson, National Enterprise Manager - Aria Technologies

At a time when comms resellers are experiencing a decline in their billing revenue due to the transition from ISDN to SIP, SO Connect Listings, with its bulk deployment model can help comms resellers to not only increase their revenue, but also gain a competitive advantage by offering a technology that was previously available exclusively for brands with bigger budgets.

M. Snow, Business Development Executive - Pragma

Work with the best

SO Connect about us

SO Connect about us

What drives us

SO Connect aims to make the online life of a local business owner easier.

That’s why offer digital tools that benefit small and medium businesses (SMBs) who are time-starved and transitioning to digital tools.

Behind the scenes, we are constantly improving, building new effective tools, and relying on core values: drive, innovation, and agility. The focus on these principles ensures we’re keeping our partners and their SMB clients competitive.

Careers at SO Connect

We look to hire the best & brightest in partner sales, marketing, and more. Join our young, driven and dynamic team and contribute to making online marketing more fun and effective for local businesses.

We are always looking for talent.